
As an intangible service, it can evolve and change as you go.
Several people have asked me why I don’t put rates on my website. That is an excellent question. Some people have even gone as far to say that if they don’t see any rates, they automatically leave the website.
I don’t post rates because a lot of projects aren’t simple and clear cut. They may require several services, such as editing or graphic design as well as writing. They may require research, which can vary according to the topic and my skills. It’s not just the per-word rate I am charging for; it’s also my time and expertise on the topics at hand. If I am familiar with a topic, it will take me less time, but then there is also the value of my expertise.
Writing is a complex process. I don’t just pump out the words automatically. Writing requires research, and research requires writing. Research comes in many forms, such as brand analyzation, metrics, and data allocation. It’s not just words—it’s style, tone, quality content, possible graphics and formatting, data, SEO, key words, and so much more.
Some research is easy and quick, some requires interviews, library visits, and watching videos. Some requires heavy reading and translating that research into readable, to-the-point, convertible copy or content can take some time. I don’t always want to put a blanket dollar sign or preassigned values on that time, as that could get costly and turn away potential clients. It’s not always easy to estimate how long a project could take me because of the availability of materials and field experts.
I hope this answers the question about rates and why most writers don’t include them. It’s not because the prices of my services are so high that I am afraid to post them. It’s because I don’t want to advertise a cookie-cutter rate and solution when I may not know what is all involved in the project a client could have in mind. You are unique, your brand is unique, so your project deserves careful attention and detail.
I will create a unique package rate just for you. Don’t be afraid to reach out. I’m not a pushy salesperson. I am an open-minded individual who wants to help you tell your story, no matter how simple or complicated. If we’re not the right fit, so be it. I am, after all, the blaak sheep.
Let’s have a conversation, whether by email, telephone, or video call. After our chat, I will provide a free written outline of my recommendations with a price point, and let you decide if you’d like to pursue my services. My email is blaaksheep@gmail.com if you’d like to reach out.

